Handcrafted Handpainted Authentic Original Kalamkari Saree from Jullaaha _ www.jullaaha.com

The Secret To Identifying An Original, Authentic Kalamkari Saree

by Niranjani (ANSR Partners)

We can’t all become technical experts in every art and craft that we admire and hope to acquire a piece off. So, what do we do?

Through her varied and personal experience with Indian handcrafted textiles, over a decade, Jaya Devi Cholayil, offers you these simple distinguishing factors. A deep knowledge of the artistic techniques and textile crafting processes lies behind the quick litmus tests that she shares here.

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Jaya Devi Cholayil starts her morning in a Jullaaha Batik Blockprint combination saree

Jullaaha Portraits: Jaya Devi Cholayil - The Social Entrepreneur with the Heart of an Artist

by Niranjani (ANSR Partners)

As a newlywed, almost 30 years ago, Jaya was introduced to the world of Ayurveda and the Cholayil culture of combining natural, ethically sourced ingredients to create products that started lifestyle trends.

Given her love for art and her compassion for the less fortunate, Jaya Devi decided to take this heritage one step further and thus was born Jullaaha. A brand that is loved and respected as much for its all-natural personal care products and authentic, Indian, handcrafted textiles as it is for its work in bettering the lives of the down-trodden.

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Indigo Block Print Saree Jullaaha Boutique www.jullaaha.com

Talk Like A Textile Expert: The Story of Indian Block Printing

by Niranjani (ANSR Partners)

Block printing, as we know it today, is thought to have originated in China; though this art form has probably been practiced for close to 2,000 years.

After Vasco Da Gama discovered the shipping route to India in 1498, most of the world came to know of the beautiful textiles of India and this gave a boost to all related industries including that of the traditional block print.

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Soft Silk Original Handpainted Ajrak Blockprint Saree Painted Using Natural Dyes and Colours from Jullaaha Boutique

Talk Like A Textile Expert: Demystifying Ajrak

by Niranjani (ANSR Partners)

The Ajrak textile was so unique, that its fame spread across Asia and Africa between the 9th to the 14th century; and the Egyptians and other Arabs travelled all the way to the sub-continent to trade for what they called 'Sindhin'.

A traditional Ajrak fabric can take around a month to make, in a process very similar to that of Kalamkari, where the fabric is washed between each of the steps in flowing river water. However, unlike Kalamkari, Ajrak painting is done using only wooden blocks and not a pen.

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Handpainted Handcrafted Authentic Original Kalamkari Saree from Jullaaha _ www.jullaaha.com

The One Secret Kalamkari Artists Guard With Their Lives

by Niranjani (ANSR Partners)

A fact that is not commonly known, about Kalamkari - the black ink, used to create the outlines of the artwork, is a one-of-a kind product. This ink, called Kasim, cannot be easily bought or made.
Some families have protected their formula for over 300 years.
Learn the secret behind this special Kalamkari artists' ink.

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Thatheras of Jandiala Guru_Metallurgy Secrets of Punjab_Jullaaha Saree & Ayurveda Boutique

The Fast Fading Metallurgy Secrets of the Thatheras of Punjab

by Niranjani (ANSR Partners)

"The craft of the Thatheras of Jandiala Guru represents the traditional technique of manufacturing brass and copper utensils in Punjab. The process begins with procuring cooled cakes of metal that are flattened into thin plates and then hammered into curved shapes."

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