Handcrafted Handpainted Authentic Original Kalamkari Saree from Jullaaha _ www.jullaaha.com
The Secret To Identifying An Original, Authentic Kalamkari Saree

March 08, 2019

We can’t all become technical experts in every art and craft that we admire and hope to acquire a piece off. So, what do we do? Through her varied and personal experience with Indian handcrafted textiles, over a decade, Jaya Devi Cholayil, offers you these simple distinguishing factors. A deep knowledge of the artistic techniques and textile crafting processes lies behind the quick litmus tests that she shares here.

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Jaya Devi Cholayil starts her morning in a Jullaaha Batik Blockprint combination saree
Jullaaha Portraits: Jaya Devi Cholayil - The Social Entrepreneur with the Heart of an Artist

March 08, 2019

As a newlywed, almost 30 years ago, Jaya was introduced to the world of Ayurveda and the Cholayil culture of combining natural, ethically sourced ingredients to create products that started lifestyle trends. Given her love for art and her compassion for the less fortunate, Jaya Devi decided to take this heritage one step further and thus was born Jullaaha. A brand that is loved and respected as much for its all-natural personal care products and authentic, Indian, handcrafted textiles as it i...

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Indigo Block Print Saree Jullaaha Boutique www.jullaaha.com
Talk Like A Textile Expert: The Story of Indian Block Printing

March 08, 2019

Block printing, as we know it today, is thought to have originated in China; though this art form has probably been practiced for close to 2,000 years. After Vasco Da Gama discovered the shipping route to India in 1498, most of the world came to know of the beautiful textiles of India and this gave a boost to all related industries including that of the traditional block print.

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